K Records is doing a cool subscription-only MP3 series called the K Singles Zip Pack. Check it out:
The K Singles Zip-Pak is a series of downloadables available exclusively by subscription. The songs are drawn from our upcoming hardcopy releases like the International Pop Underground series of 7” records, the Dub Narcotic Disco Plate singles and the regular album releases and show up in your in-box as MP3s. A year’s subscription to the K Singles Zip-Pak means hundreds of new favorite songs, six or more weeks ahead of their regularly scheduled street date. It’s a noisy pop rockin’ overdose: no post-rock, no Dad-rock, just endless screaming, crying and carrying on compressed into bite-sized chunks of three minute pop songs. Passionate music for passionate people, the K Singles Zip-Pak features the latest in K MP3 delectability, new songs by Chain & the Gang, LAKE, Karl Blau, the Hive Dwellers, Strange Boys, Jeremy Jay, and so many more. Subscribers hear the songs weeks before the rest of the civilized world has gotten an inkling of what the future has in store because the K Singles Zip-Pak is the future, in a neat pak-ette.
I like the idea a lot but keep forgetting to write about it. You get a link to click on, download your songs and then drag it into yr music playing program. It's easy to kind of forget about it until one of the songs randomly plays and you are like, "hey wait, what the heck is this?"...call me old fashioned, but I'm still in the mindset where a record is a tangible object you hold in your hand.
This week I got a few MP3's by Calvin Johnson's latest act, The Hive Dwellers. I was listening to the song Lazy Mondays and thinking, hey what does this remind me of? I was like oh yeah, The Go Team song Three Ways to Sunday and then I remembered that in the late 80's The Go Team tried to have a monthly subscription series of 7" releases and how stressful it was to get all the records out on time and in the mail. I think the MP3 world makes this idea a more doable project. It just took the world 21 years to catch up to Calvin's idea! He is a visionary after all!
I wonder if this kind of thing will catch on. It's a good idea and cool to see independent record labels getting creative, thinking of new sustainable ways to distribute music that actually benefit the artist.